Marketing Automation Services - The New Normal For Your Business
What is a Marketing Automation?
Marketing automation is a planned digital marketing tactic used to automate tasks that you perform daily to attain your marketing goals. And the power of marketing automation is to work as a funnel that attracts better results by streamlining all the marketing and sales efforts smartly.
Now get this powerful marketing automation funnel working for you too! Choose our automated marketing operations services and achieve all your strategic business marketing goals.
With us, you get to perform end-to-end execution of marketing campaigns from head to toe. Effective marketing automation services help you save more time because you promptly conduct your day-to-day marketing activities without compromising results and efficiency. And the best part is, planned marketing automation will save your time and keep you updated on insights even when you are not available.
You never get to miss an opportunity to connect with your potential lead because you can now autopilot all your standard marketing tasks like email marketing, social media posting, and even ad campaigns. As a result, boost the efficiency of your campaigns and offer your customers personalized experiences.
Marketing Automation services help you find a potential consumer in a more holistic view, nurture those leads to sales readiness, and continue that relationship even after a deal is done. You can connect with your consumer on multiple channels and get easy access to workflows.
Need better results? Hire marketing automation service experts and take your first step towards growth. Automate your marketing efforts and get a solid consumer base. Get access to practical automation strategies and effortless workflows!
How Marketing Automation Works?
Marketing operations have many repetitive tasks like reminders, follow-ups, reporting, drafting emails, etc. They all are crucial but can distract you from to-dos that impact your bottom line more. However, marketing automation can be a perfect solution for you!
So here is a step-by-step process of how marketing automation works:
Automated messages and workflows
The automated messages you send to build a connection with your consumers are according to a set of instructions called Workflows. These workflows are templates made from scratch and can be customized according to your marketing campaigns.
360-degree view of each consumer
With digital touchpoints on every marketing channel, it becomes easy to collect your consumer’s data through interactions on different platforms like emails, website visits, app usage, social media, and more.
Segmenting Your Customers for targeting them better
In consumer segmentation, your whole list of consumers is divided into different categories based on their tastes, preferences, and arrival. It is a crucial step to grow your business as now you can send them your marketing content as per their needs.
Drive Insights and Use them for your Growth
To drive insights is another aspect of a rational marketing strategy, brings organic traffic to your website, and leads to your overall growth. An excellent automated tool will analyze your marketing campaigns’ performance and suggest insights that will help you develop a better strategy.
How to implement Marketing Automation services?
The process to implement marketing automation to your marketing campaigns and deliver results:
Define Your Business Goals
As a marketer, your primary plan is to get more ROI for your business, but for that, you need to define your business goals accurately with your automated tool.
Teams Make The Dream Work
When implementing automation to your marketing strategy, you will be cooperating with other teams. So make sure that either you have un-built have resources for it or hire Krivy.
Build Your Social Media Accounts
Today no business is complete without social media accounts as they give the digital points to your consumer to connect to your brand. So make sure you are available on all social media channels.
Prepare for Database Segmentation
Drive your data from different marketing channels and prepare a database. Then, segment it according to the various categories of consumers you would like to engage.
Build Your Buyer’s Personal
Keep your insights updated with consumer’s tastes and preferences to build their persona’s. Then, focus on building content that can attract them and convert your potential lead to a sale.
Create Engaging Content
Your marketing plan is going to be determined by your content. So make sure you make content that is engaging, interesting, and relevant to your consumer. It includes emails, blogs, SMS, and more.
Roll Out Slow
Give yourself the best chance to succeed, go step by step through your automation process. Do not forget to analyze your data as you will grow with your insights.
You can do all the stated things above or hire Krivy to do the work for you. Dedicated to making your digital campaign a success, our team of professionals is available around the clock to provide assistance. So call us to avail your marketing automation services with us!
Email marketing is sending out emails to promote your products and services. Every business uses email marketing campaigns to communicate with its customers.
We use a Marketing automation service to channelize your email marketing campaign. We do so by preparing a schedule for sending out emails and defining the triggers to your customer’s behavior, preferences, and past sales records.
- More significant impact on your targeted audience with segmented emails
- Sync your emails with the customer buying cycle
- Track, measure your success, and provide insights about your campaign
We use Klaviyo to automate your email marketing campaigns. The software helps you to grow and achieve your targets even when you are away from the system.
Never miss out on advanced features and powerful tools, and let your emails and SMS reach your target audience. Personalized experiences will keep customers engaged with your brand and keep them coming back for more.
- Design your emails to give a more personalized experience to your client
- Enables easy testing and optimizing of your email like content, subject lines, preview lines, or timing of emails
- Trigger email automation
With our customer-centric approach, we ensure to complete your daily marketing operations with customer-centric insights. For this, we incorporate tools like Marketo Automation.
Marketo Automation is SaaS (Software-as-a-service) based marketing automation tool to help businesses automate and manage marketing campaigns through – engagement, tasks, and workflows.
With Marketo automation, you get to engage customers over different channels and devices with popular strategies like push notifications, in-app messages, SMS, emails, and more.
- Get well-qualified target and relevant leads and nurture them for growth
- Produce lead-to-revenue opportunities and frameworks
- Get valuable insights about the business via Funnel Analytics and AI-driven optimizations
Inbound marketing involves lead nurturing to create organic leads for your company. However, how can this be done more effectively?
Marketing Automation is your answer to nurture your leads and inbound marketing as it helps you create your buyer’s persona. The buyer’s persona enables you to understand their browsing pattern and problem areas.
- Streamline your push notification and SMS campaigns
- Design landing pages with detailed features, images, content, color coordination, and other trigger actions for a customer to subscribe to you
- Ensure lead nurturing by optimizing content and inbound marketing tactics
Want to track your customers’ sales journey with your brand? A great option available on the market is Salesforce Marketing Cloud.
We use the Salesforce marketing cloud to provide you a platform to plan, customize and optimize your consumer’s journey. As a result, you can map your customer’s journey through ominous marketing channels, devices, and the customer’s life cycle all in one place.
- Executing multiple operations in marketing
- Operating data-management activities to trigger marketing channels based on buyer’s preferences and tastes
- Running A/B tests automatically on your marketing campaigns.
Hubspot Marketing Agency is one place where all your marketing tactics will come together so that you never miss an opportunity to find relevant leads.
We provide the Hubspot marketing platform with the latest marketing tools to enhance the comprehensive customer experience. The platform automates your daily functions of routine campaigns, saves time, and attracts the right customer to your business.
- Never miss a potential client or relevant lead
- Gain an edge over your competition with data-driven insights
- Bound your lead with the content they crave
The immediate benefit of Infusionsoft or Keap is to reduce the workload of the marketing and sales team. But that is not the only one
Infusionsoft is an automated platform built with agility to connect all your marketing channels. With the right strategy and communication, you can connect to your right lead and convert them to a consumer for long-term growth. Your business can succeed using it because it is one of the most effective ways to generate organic traffic.
- To organize your customer’s information.
- To provide digital points to generate relevant leads
- To share automation insights and data for long-lasting growth
Generate More Traffic, More Revenue & Happier Customers Today
Want to know more about what a Marketing Automation service is and how it can help you? Talk to us today and save your time in running routine marketing campaigns. Be part of an innovative marketing strategy that will yield a higher return on investment.
Abhay is a really great email marketer! He was able to successfully migrate our ESP from mailerLite to activeCampaign, built complex email flows, send targeted campaigns and more!
Very professional and very thorough. Helped me tremendously and learned so much from him about my Klaviyo account and what to do. Team was very much focused and clear what we need. Will surely hire them again!
I have been working with Krivy for six months and in these six months the Krivy team is always there to solve my queries. Team Krivy helped us reach our goals with speedy growth strategies, tactics, and on-brand campaign creativity.
The growth squad model assisted us with remaining agile yet laser-centered in accomplishing key measurements and development targets. Krivy’s team is fast and predictable in conveying top and center funnel development.